Gay Underwear Ad Is Apparently Ruining Christmas

An underwear ad featuring two men kissing is ruining Christmas, according to a Christian group looking for something new to protest.

Bonds, an Australia-based underwear company, shared the ad in question on their Instagram earlier this week. It featured a real life gay couple, identified as Steve and Nick, starting their day off with cereal and a kiss.

“It’s the little moments that make the Christmas season so special,” reads the caption.

The ad has gotten a lot of positive praise from Instagram users, who are saluting the company for being inclusive. But FamilyVoice Australia spokesman David d’Lima, who apparently spends a lot of time surfing the web looking at underwear ads, released a statement claiming that “two men kissing passionately while sporting only their Bonds underwear is hardly the appropriate message at any time of the year — and particularly not at Christmas.”

The Australian Scrooge believes that “Christmas is a special time that bonds faith and family,” which of course could never include a same-sex couple.

"Many Australian families will no longer be comfortable purchasing from a company that displays a blatant disregard for the nativity season," d'Lima claims. He goes on to say that he is “urging [Bonds] to turn away from endorsing same-sex behavior and to cease undermining family and faith, especially ahead of Christmas.”

Yawn. Don’t these bigots get tired of being mad about people just living their everyday chill lives? Let the men eat cereal, dammit!

“We’re two adults showing their love for one another. It’s just a little smooch, really,” one of the men in the ad, Nicholas, told the Daily Telegraph. "The main issue is that the photo wouldn’t be causing as much controversy if it was a straight couple."

Bonds doesn’t seem too bothered by the heartless attempt to “defend Christmas” by spreading unnecessary hate and negativity.

“We are a brand that celebrates all Australians and we wish the couple featured in our social post along with everyone else an equally special and enjoyable festive season,” said Emily Small, general manager of the brand’s parent company.

And today, Bonds posted a new ad. One that doesn't feature two dudes kissing.

May the new protests commence!