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We Can't Stop Watching This Pants Ad Featuring a Hockey Player's Ass

We Can't Stop Watching This Pants Ad Featuring a Hockey Player's Ass

We Can't Stop Watching This Pants Ad Featuring a Hockey Player's Ass

Dylan Larkin is suddenly our new favorite athlete of all time.

byraffy

A Michigan-based clothing company is putting all their best assets to good use for their latest ad campaign...and we can't stop watching.

Enlisting the help of National Hockey League player Dylan Larkin of the Detroit Red Wings, State & Liberty just released a new video ad showing off all the stretchiness and comfort of their Stretch Dress Pants. While sharing a testimonial about why he likes the pants so much, Larkin can be seen serving all of sorts of cakes while literally squatting in front of the camera, and literally everyone on the internet is hypnotized by the magnitude of his peach. 

If you work in marketing for a brand and are looking for ways to get people hooked on a product, take a page out of State & Liberty's book! The world needs more Hockey Butts! 

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Raffy Ermac

Digital Director, Out.com

Raffy is a Los Angeles-based writer, editor, video creator, critic, and digital director of Out Magazine. The former editor-in-chief of PRIDE, he is also a die-hard Rihanna and Sailor Moon stan who loves to write about all things pop culture, entertainment, and identities. Follow him on Instagram (@raffyermac) and Twitter (@byraffy), and subscribe to his YouTube channel

Raffy is a Los Angeles-based writer, editor, video creator, critic, and digital director of Out Magazine. The former editor-in-chief of PRIDE, he is also a die-hard Rihanna and Sailor Moon stan who loves to write about all things pop culture, entertainment, and identities. Follow him on Instagram (@raffyermac) and Twitter (@byraffy), and subscribe to his YouTube channel