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Mattel Announces David Bowie-Inspired Ziggy Stardust Barbie

Mattel Announces David Bowie-Inspired Ziggy Stardust Barbie

Mattel Announces David Bowie-Inspired Ziggy Stardust Barbie

But can she sing?


Barbie can be anything she wants — including David Bowie.

A limited edition Barbie doll made up to look like the bisexual singer’s iconic Ziggy Stardust persona is being released later this month.

The new Barbie comes in a striped metallic jumpsuit, with a copper mullet and bright red boots, in a pitch perfect homage to Bowie’s Ziggy.



Ziggy Stardust was a fictional character personified by Bowie starting in 1971 and lasting through the era of his album The Rise and Fall of Ziggy Stardust and the Spiders from Mars. Ziggy was an “androgynous bisexual rock star who acts as a messenger for extraterrestrial beings.” The album and character also sparked a concept film released much later in 1983.

“In a definitive celebration of two pop culture icons, Barbie honors the ultimate pop chameleon, English singer, songwriter and actor, David Bowie, whose dramatic musical transformations continue to influence and inspire,” said Mattel, the company behind the dolls.

The release was announced yesterday, in commemoration of the 50th anniversary of one of Bowie’s most famous songs, “Space Oddity,” which actually pre-dated the character of Ziggy.

Mattel also announced an astronaut Barbie this week, in honor of Italian astronaut Samantha Cristoforetti. Cristoforetti held the record for longest International Space Station mission by a woman back in 2014, reaching 199 days.

“Barbie has always shown girls that they can be anything, giving them the opportunity to interpret different roles through play and embark on countless number of careers encouraging imagination and self-expression,” said Isabel Ferrer, European director of marketing for Barbie.

While her comment was in reference to the astronaut Barbie, it certainly applies just as much to the Bowie Barbie. Barbie can be whoever she wants, and so can little kids. Even androgynous bisexual rock star aliens.

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