Jamie Hannah Finds the Silver Lining in 'Magic' Music Video Premiere

Ethereal dance-pop has just gained a new angelic voice with Jamie Hannah, and the London based-artist is debuting his brand new music video, "Magic,"  exclusively on PRIDE!

"Step out of the shade," Hannah sings on the track, an empowering ode to manifesting who you want to be. "I'm retrograde/And drown out the voices that hold me back."

"Life is full of ups and downs," Hannah tells PRIDE. "Many face challenges that feel insurmountable at the time—mine included dyslexia, death of relatives, knowing I was gay from an early age and not knowing what to do, an all-encompassing love of music that set me apart at school, serious illness in the near family and close friends, and living in London for the first time after being brought up in the country."

He continued:

"Everyone has to find their way through the maze with the set of tools they are born with or that they acquire along the way." 

In the music video, Hannah wakes up on a California beach "looking for signs" and searching for his soul. He trudges through the four elements (water, earth, fire, and air) "to find at the end that the magic has always been an integral part of me."  

Breaking down the meaning of the video, Hannah said: "These elements are figments of my imagination, or spirit guides that help me and really are a part of me, and should, therefore, let all my colors show. These elements I come across manifest in us all in different ways. They ground us, they make us spontaneous, they create opportunities, they make us more mischievous. It was incredible to be working with lots of tremendously gifted and talented people to produce the music video."

Ultimately, "Magic" celebrates the power of positive thinking and manifestation. "Being able to acknowledge the fluctuations in life and changing your perceptions to utilize lows and let them fuel you helps you to become an addict in creating your soul," Hannah reflects. "There will always be peaks and troughs (cycles and spirals) but hopefully, with this song it allows the listener to be confident that they have the power to create a change for themselves. Hey, maybe that old weakness may become a strength? Every cloud can have a silver lining, right?"

Watch the premiere of "Magic" below!