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Gillette's Latest Ad Features Dad Teaching Trans Son to Shave

Gillette's Latest Ad Features Dad Teaching Trans Son to Shave

Gillette's Latest Ad Features Dad Teaching Trans Son to Shave

And it's beautiful.


Who knew that razor companies were going to become so supportive of the trans community this year?

Gillette has released a new advertisement featuring the real story of Samson, a transgender man who is being taught how to shave for the first time by his father.

“I’m glad I’m at the point where I’m able to shave,” he says in the video.

His dad looks on, smiling, as Samson repeats the tips he’s been given, and lets him know he’s doing great.

“I’m at the point in my manhood where I’m actually happy,” Samson says. “It’s not just myself transitioning, it’s everybody around me transitioning.”

The video is part of Gillette’s #MyBestSelf campaign. Earlier this year, they also included transgender teen Jazz Jennings for the Gillette Venus #MySkinMyWay ad campaign for women and girls, and of course there was that push against toxic masculinity that got far right trolls up in arms.

It also wasn’t long ago that Harry’s Shave casually included a trans man shaving in one of their commercials.

And sure, the cynics may come out and say that these companies are just trying to capitalize on the LGBTQ community, particularly as we embark upon Pride season, but it’s also just freaking great to see inclusivity in mainstream companies and commercials.

After all, if the cisgender heteros are preyed upon by companies trying to convince them to buy their products, honestly, we deserve the same!! True equality!!!

Watch the ad below, and keep your tissues handy.

[iframe allowfullscreen="true" allowtransparency="true" frameborder="0" height="315" scrolling="no" style="border:none;overflow:hidden" width="560"]

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