A new short film doubling as an advertisement for Bulgari and starring Anne Hathaway and Zendaya dropped recently, and it’s one of the most sapphic things we’ve seen in a minute.
Now, a good ad might tell a story, but a great ad leaves just enough information out for people to fill in the blanks on their own — and spread it all over social media asking, what the heck is going on here?
That’s certainly what happened with the Paolo Sorrentino-directed “Unexpected Wonders” campaign, which starts off with its two fierce leading ladies smirking at one another as they enter a fancy mansion.
For the next two minutes, they lounge around the place, trying on jewels, shooting knowing glances at one another, dancing together, sharing a bed — you know, gal pal stuff — while taking turns narrating in that vague commercial way that very much comes across as two women embracing an adventurous future together.
In other words: it’s really, really gay.
\u201c@FilmUpdates Something lgbt just happened to me\u201d— Film Updates (@Film Updates) 1653385646
The undertones, intentional or not, were not lost on viewers. Many took to Twitter to call out the sapphic vibes of it all.
\u201cdid i just watch Anne Hathaway and Zendaya go on a honeymoon????????\u201d— Maryne. \ud83d\udc9c\ud83d\udda4\ud83d\udc8d (@Maryne. \ud83d\udc9c\ud83d\udda4\ud83d\udc8d) 1653402702
\u201cWhy is this so sapphic? I swear to god Anne Hathaway (who I adore) normally gives me the STRAIGHTEST vibes on earth but here she and Zendaya are with a boatload of chemistry?\u201d— Madeline Kelly (Maddie) (@Madeline Kelly (Maddie)) 1653503985
\u201cIt\u2019s been almost 12 hours since I saw this and I\u2019m still thinking \u201cis this gay or am I just THAT gay?\u201d\u201d— Linn\u00e9a \ud83d\udd1e still typo queen (@Linn\u00e9a \ud83d\udd1e still typo queen) 1653436550
\u201c@keyshadiallo12 @FilmUpdates it was give strongggg sapphic vibes but also maybe it\u2019s just me being gay and wanting to see them kiss idk\u201d— Film Updates (@Film Updates) 1653386027
Others had suggestions of feature length films they’d like to see based on this little short.
\u201cI need Anne Hathaway and Zendaya starring opposite each other in a lesbian murder mystery drama PRONTO. \ud83d\udce3\u201d— Em \ud83c\udf08 (@Em \ud83c\udf08) 1653514292
\u201c@FilmUpdates I desperately want to see them play supervillain bffs in a suspense movie full of murders and betrayals but make it aesthetic and glamorous\u2728\nhttps://t.co/JRsk3zvP4q\u201d— Film Updates (@Film Updates) 1653386027
\u201cI\u2019m kind of OBSESSED with this Zendaya and Anne Hathaway promo for Bvlgari! It feels like a sexy rich lesbian murder drama. Carol II: Carol of the Belles \u201d— Meech (@Meech) 1653398745
\u201cLet's all pretend Anne Hathaway and Zendaya's BVLGARI short film is actually the first promo for Ocean's Nine and see if that convinces Warner Bros. to make it\u201d— Jarett Wieselman (@Jarett Wieselman) 1653410496
\u201cPrincess Diaries 3, Queen Amelia Mignonette Thermopolis Renaldi dumps Chris Pine and makes Zendaya her fellow queen of Genovia???\u201d— k \u2022 (@k \u2022) 1653379893
Yes. We would watch them all.
