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It's our favorite time of year...
Pride Month!
And with this worldwide celebration of the LGBTQ+ community comes the explosion of rainbow merchandise from companies all over the world. So many brands are honoring the community, spreading awareness, and putting their money where their mouth is this June, so we've put together a gift guide of just a few in case you wanted to send your loved ones something special this month—or if you just want to splurge on yourself!
Bark Pride Toys
BarkBox and Super Chewer are celebrating Pride by releasing limited-edition toys and treats for dogs! This year’s Pride toy collection, dreamed up by BARK's Director of Toys Derek Rippe and team, is full of sassy, rainbow-printed BARK favorites that celebrate the LGBTQ+ community.
BARK is donating a portion of the proceeds to One Tail at a Time, a Chicago-based nonprofit, and their efforts to house trans, animal-loving youth transitioning out of homelessness. The nonprofit transformed the apartment above their training and behavior center for residents to foster pets in need and also provide veterinary care and pet supplies to the community.
BARK’s Pride toys are available for current BarkBox ($23/month) and Super Chewer ($30/month) subscribers to add to their next box.
A Tribe Called Queer
A Tribe Called Queer is a multidisciplinary brand that features a gender-neutral and size-inclusive clothing line, created by Sabine Maxine Lopez in an effort to create thought-provoking designs that make a statement without saying a word.
Shake Shack
As part of its ongoing commitment to LGBTQ+ in the workplace and communities, Shake Shack is recognizing Pride Month by bringing back its limited-edition Pride Shake with a percentage of sales supporting The Trevor Project “Here” campaign. Available nationwide starting June 1 through June 30, this year’s Pride Shake is made with strawberry and blackberry frozen custard and is topped with a mango and passion fruit blend, whipped cream and rainbow glitter. The shake is made with real, premium ingredients, with pricing starting at $6.29, and served in a dedicated Pride cup, featuring an upgraded burger icon incorporating all colors of the Pride flag.
5% of the sales (a minimum of $50,000) will be donated to The Trevor Project, the world’s largest suicide prevention and intervention organization for LGBTQ young people, the world’s largest suicide prevention and crisis intervention organization for lesbian, gay, bisexual, transgender, queer, and questioning (LGBTQ) young people.
Coach
Coach's “Pride Is Where You Find It” campaign celebrates LGBTQIA+ communities everywhere. To support the LGBTQIA+ community and celebrate Pride, the Coach Foundation made donations to the Hetrick-Martin Institute, its partner of eight years, as well as the Albert Kennedy Trust, Point Foundation and CenterLink Community of LGBTQ Centers as part of its Dream It Real initiative to support their work connecting young people with supportive communities.
“We are proud to support the LGBTQIA+ community with Pride is Where You Find It, a campaign inspired by our belief that we are better when we can be ourselves, together,” said CEO and Brand President of Coach Todd Kahn. “Created with our Coach Family, it underscores the importance of community, now more than ever.”
“Pride is Where You Find It” also introduces the house’s Coach Pride collection of bags, t-shirts and footwear featuring a rainbow treatment of its iconic Signature pattern.
Riot Games
In celebration, Riot Games is releasing Pride-themed merch on merch.riotgames.com available from June 1st to July 31th with 100% of net proceeds going to the It Gets Better Project.
This year marks their fourth year partnering with the It Gets Better Project. "We’ll continue to support their mission to uplift, empower, and connect lesbian, gay, bisexual, transgender, and queer (LGBTQ+) youth around the globe by hosting events and creating content that may look similar to ones we’ve done in the past."
You can also update your League of Legends, Teamfight Tactics, Legends of Runeterra, and Wild Rift icons with the Rainbow Fluft Icon and other Pride-themed selects this month!
Pride Candle Company
This queer-owned small business in Chicago supports the LGBTQ+ community through handcrafted candles. Pride Candle donates 10% of its proceeds to LGTBQ+ causes—so far, it has given more than $80,000.
Individual candles retail for $29, and new multi-candle flag bundles start at $69. Candles are available on pridecandle.com and at select Chicago retailers.
Meg Emiko Art
Meg Emiko Art is a small business on Etsy that sells adorable apparel with uplifiting and encouraging messages to and for the LGBTQ+ community. Check them out here.
Crystal Head Vodka
Crystal Head Vodka is a proud ally of the LGBTQIA+ community, committed to using its platform as a tool to educate and support, not only from Pride bottle profits, but through continuous, year-round global efforts with partners including Stonewall Sports Program, The Test Positive Awareness Network, Kaleidoscope Trust, and Lurie Children’s Hospital Transgender Youth Program, to name a few.
Crystal Head Vodka has also partnered with Gay Pride Apparel, a first-generation Mexican American & LGBTQIA+ owned brand, to create a co-branded “Made with Pride” t-shirt. A portion of proceeds from each shirt sold will benefit the Human Rights Campaign. T-shirts can be purchased here.
The limited-edition Pride bottle, which houses Crystal Head Original Vodka, is now available for pre-sale. It will be available in select U.S. markets, Canada and Europe.
Babe Wine
BABE Wine partnered with the iconic RuPaul's Drag Race Season 13 star Rosé to launch their “WINE FOR THE SUMMER WE DESERVE” campaign.
BABE is launching limited edition tie-dye cans in support of the American Civil Liberties Union Foundation, celebrating National Rosé Day, and more. BABE Wine comes in bubbly Rosé, Red and Grigio, as well as the new 100 calorie and 0g of sugar BABE 100 Rosé.
“I’m so excited to be partnering with BABE Wine to kick off the Summer We Deserve. It truly is a match made in heaven!” said Rosé. “Get ready honey, ‘cause it’s out with the old, and in with the BABE! BABE Rosé, that is! Summer has officially begun!”
Every Man Jack
The clean grooming brand Every Man Jack is launched their limited edition Pride Set just in time for LGBTQ+ Pride month! This limited edition set consists of their Citrus Scrub; perfect for exfoliating away dry skin, Sandalwood; ideal for protecting and nourishing your skin while cleansing away dirt and grime, Eucalyptus Mint; the coconut-derived surfactants cleanse while the eucalyptus and spearmint essentials refresh and Signature Mint; deeply cleanses your skin without over-drying. 25% of every sale will be donated to Rainbow Railroad, an organization that provides support for lesbian, gay, bisexual, transgender and queer individuals escape violence in their home countries.
Humankind Swim
Humankind Swimwear is a gender inclusive and LGBTQ-focused swimwear line founded by 24-year-old Los Angeles native, Haily Marzullo. Struggling for years to find swimwear that she felt comfortable in, Mazullo decided to design the pieces that she felt were missing in the bathing suit world, giving people more options on what to wear to the beach. Humankind Swimwear ensures that folks don't have to choose gender-conforming pieces that they aren't comfortable in, widening everyone's options when it comes to swimwear.
BIC
Featuring cosmetic-quality, skin-safe* temporary tattoo markers in all the colors of the rainbow, the new BodyMark by BIC Pride Pack allows consumers to express their Pride through creative designs – any time, any place. The pack includes six brush tip temporary tattoo markers (Red, Orange, Yellow, Green, Blue and Purple), plus one bonus black fine tip marker and a “how-to” design booklet. It will allow individuals to use their skin as a canvas for creative self-expression.
It is available on Amazon and Kroger stores nationwide
The Teabook
There’s nothing more than the LGBT community loves than to spill some tea. Put away the generic store brand this Pride season and pick up one of TheTeabook’s artistic, pop culture inspired teas. TheTeabook offers an assortment of flavors that range from an Amy Winehouse dubbed Jade Genmaicha Green Tea to a Freddy Mercury inspired Bohemian Raspberry Tea.
A 20 pack of teas is $9.99 and includes a collectible card designed by a local artist. For the ultimate tea lover, TheTeabook offers an LGBTea sampler that includes a 20 pack of the Amy Winehouse and Freddy Mercury inspired teas as well as the Tchaikovsky Classic Chai Tea.
All For Knot
All For Knot Rope Weaving is a women-led, Nova Scotia-based local business and that makes 100% eco friendly nautical home decor from Lobster Fishing Rope and Reclaimed Rope. Check out their Pride-themed wreath here.
Temple St Clair
Temple St Clair is launching a limited edition rainbow sapphire Angel Pendant, to benefit The Hetrick-Martin Institute. Through August 31, Temple St. Clair will donate 30% of sales to HMI, an NYC-based nonprofit organization which provides LGBTQ+ young people a supportive community that promotes physical health and mental well-being, academic achievement, job readiness and artistic creativity. HMI offers services including: providing meals, mental health screenings, emergency supplies and resource referrals.
Teneral Cellars
Teneral Cellars, a digital company producing incredible wine for a like-minded, mission-driven community that sips, creates and acts with purpose, today announced the launch of its “Love is Love – History of Pride” Collection to honor the ever-evolving legacy of LGBTQ+ communities and their allies. Ten dollars from every three-pack of the collection sold will be donated to The Stonewall Inn Gives Back Initiative (SIGBI) Safe Spaces certification – to identify entertainment venues, food and beverage locations, stores, businesses and other public venues as safe spaces for LGBTQ+ members of the community.
Beyond the launch of the limited-edition wine series, Teneral Cellars’ CEO, Jill Osur, will be meeting with the proprietors of the Stonewall Inn and the Stonewall Inn Gives Back Initiative in New York City to deepen her understanding of the history of Pride, allowing her to broaden her work as an agent of change to help dismantle all forms of gender discrimination.
Bobo's
Bobo's Chocolate has partnered with unique and inspired artists from the LGBTQ+ community to design the packaging of their third annual Pride Bar. Ludi Leiva, Shanee Benjamin and Cheyne Gallarde were handpicked by the brand and were provided with Bobo’s Pride Bar packaging as their canvas to deliver their own creative expression of Pride for the LGBTQ+ community. All Profits from the bar will be going to PFLAG National for a second year, and local Colorado non-profit, The Center on Colfax for a third year. Each pack of 6 is available from eatbobos.com for $14.94.
Teletubbies
The Teletubbies have tuned their antennas to Pride Month. Celebrating their rainbow-colored diversity and love of Big Hugs, the Teletubbies are partnering with GLAAD to support 2021 Pride Month in June with the release of a first-of-its-kind Collection of Pride fashion items for adult fans.
“The Teletubbies have always embraced their own offbeat quirkiness and sense of style,” said Michael Riley, Chief Brands Officer, WildBrain. “This Pride Month, we’re celebrating that ‘love who you are’ spirit through our Collection of ready-to-rave fashion that makes Tinky Winky, Dipsy, Laa-Laa and Po very proud. We’ve taken the most iconic elements fans know and love about the Teletubbies and designed a playful Collection with fashion flair that we hope fans will love to wear this Pride Month and all year-long.”
The Teletubbies Pride Collection features 90s-inspired streetwear that’s both iconic and nostalgic, including a bucket hat, sling bag, muscle tee and tube socks. For the most uniquely stylish of fans, the Collection also includes a limited quantity of bespoke, made-to-order two-piece suits.
The North Face
The North Face is launching its first ever Pride collection and will donate more than $70,000 to Brave Trails, a non-profit summer camp dedicated to LGBTQ+ youth leadership. The collection is comprised of The North Face bestselling, every day products including hoodies, t-shirts, totes, basecamp slides and more.
The collection is available at The North Face stores and thenorthface.com.
Pair Eyewear
The new colorfully-clad Love Wins collection aims to support the LBGTQIA+ community while inspiring customers to celebrate their individuality and wear their pride loud and proud. PAIR has partnered with GLSEN and will donate 20% of sales throughout the collection’s availability – even post-pride.
Working to transform the nation’s K-12 schools into safer and affirming environments, GLSEN stands for LGBTQ students having the ability to learn and grow in a school environment free from bullying and harassment. In an organic partnership rooted in self expression and personality, the Love Wins collection, will feature 16 different styles celebrating all the colors of the rainbow, so allies, advocates and LGBTQIA+ community members can use PAIR to feel Pride any day of the year. Available exclusively on PAIREyewear.com for $25 per top frame, each design is offered across all of PAIR’s frame shapes.
Baked by Melissa Cupcakes
Baked by Melissa’s Pride Collection features colorful bite-sized cupcakes and is available for nationwide shipping. 10% of net proceeds from Pride Cupcakes will be donated to The Lesbian, Gay, Bisexual & Transgender Community Center in NYC.
1-800-FLOWERS.COM
To celebrate Pride Month, 1-800-FLOWERS.COM, Inc. has joined forces with GLAAD to help create a world where there are #NoLimitsOnLove. At 1-800-FLOWERS.COM, Inc., we seek to inspire more human expression, connection, and celebration–for everyone. To further support the LGBTQ+ community. 1-800-FLOWERS.COM, Inc. has made a $25,000 donation to GLAAD.
Skagen
Inspired by the Pride and Transgender flags, the collection features two limited-edition styles of our bestselling Aaren watch to honor a spectrum of love. Both timepieces feature an interchangeable 20mm strap and 41mm watch case with a specially numbered case back.
In celebration of Pride 2021 and the collection, Skagen is proudly partnering with InterPride and donating $25,000 to their mission of promoting Lesbian, Gay, Bisexual, and Transgender Pride on an international level to increase collaboration, networking, and communication among Pride Organizations, act as a source of education and encourage diverse communities to hold and attend Pride events. Their vision is ultimately a world with full cultural, social, and legal equality for all.
Lego
The LEGO Group is launching an “Everyone is Awesome” LEGO set designed to celebrate the LGBTQIA+ community and the diversity of the world we live in! Featuring 11 vividly colored, monochromatic LEGO minifigures each with its own individual hairstyle and rainbow color, the eye-catching 346-piece model is available exclusively at LEGO.com and LEGO Branded Stores.
The LEGO Group believes that play has the power to drive social inclusion, no matter what race or gender you are, how you identify or who you love. Everyone should be able to express themselves and LEGO bricks are a perfect creative medium to let everybody do exactly that. Diversity depends on inclusion, and inclusion starts with creating a safe space and helping everyone be seen, heard, valued and respected. The more inclusive we are, the better we will be at developing and empowering everyone to contribute at their full potential. The brand is committed to building a diverse and inclusive workplace by partnering with organizations such as Workplace Pride, Stonewall and Open for Business to help shape strategies and programs to support employees who identify as LGBTQIA+ and allies across the company.
Caraa
NYC-based luxury sport bag brand Caraa launches a limited-edition version of their best-selling face masks in partnership with Broadway Cares/Equity Fights AIDS for Pride Month. Also headquartered in NYC, Broadway Cares/Equity Fights AIDS is the philanthropic heart of Broadway, helping to ensure lifesaving medication, healthy meals, and emergency support for those across the country affected by HIV/AIDS, COVID-19, and other life-threatening illnesses. 10% of proceeds from the Caraa Pride face masks will go to Broadway Cares, with additional support committed to their streaming event Broadway Bares: Twerk for Home on June 20.
“Supporting the LGBTQ+ community has long been part of Caraa’s DNA and the team we’ve built,” says Aaron Luo, Co-Founder & CEO of Caraa. “As a team based in NYC, we all have special admiration for the talent and creativity of the Broadway and larger entertainment community, and we’re thrilled to be partnering with an organization that mobilizes that community to offer substantial, tangible support to those affected by HIV/AIDS in all 50 states, Puerto Rico, and Washington D.C.”
The limited-edition Caraa Pride face masks are available now exclusively on CaraaSport.com.
Cann
Cann, the queer founded cult favorite microdosed THC beverage, has partnered with two other LGBTQ founded cannabis brands, Drew Martin and Sonder to create a limited edition sweatshirt that gives back to the LGBTQ and female founded brands that they want to show their support for all year long.
$15 from each sweatshirt purchase will be donated to three brands:
- Supernova Women: A space for women of color in cannabis to empower people of color to become self-sufficient shareholders in the cannabis economy.
- Copper House Detroit: A "home away from home" for black travelers, queer travelers, cannabis consumers to feel safe and welcomed.
- Pot Studio LA: A full-service pottery studio owned and operated by people of color, a majority of which are women and Los Angeles natives.
Mello Bottoms CBD Suppositories
Mello Bottoms is an anal suppository for targeted relaxation of your sexy parts and increased sexual stimulation of the lower body, which makes even the smallest touch more electric. Each Mello Bottoms' suppository delivers 75MGs of CBD directly to the lower body, impacting endocannabinoid receptor activity and increasing blood flow to provide targeted
and effective relaxation and arousal in as little as 10 minutes.
For the month of June, Mello will be donating 100% of proceeds from their cult-favorite sex product Mello Buttoms to For The Gworls, a Black trans-led collective that helps Black transgender folx to pay for their rent, gender-affirming surgeries, smaller co-pays for medicine/doctor's visits, and travel assistance.
Each limited-edition pack of Pride Mello Bottoms will also come with a pack of Pride inspired stickers for sharing the love.
Burst Oral Care
Christian Siriano and Burst Oral Care have teamed up for a Pride Month collaboration. They’ll be kicking off PRIDE Month with the launch of a limited edition box with a custom designed Expanding Floss kit and a face mask to celebrate, support, and uplift the LGBTQ+ communities.
“Partnering with the BURST team has been an incredible experience. To work with a brand that understands and champions the adversities that the LGBTQ+ community faces is so important to me and the work I want to put out into the world,” says Siriano. “Raising awareness around the injustices my community faces when it comes to basic human rights, such as access to affordable healthcare, is crucial and I’m excited to shine a light on these issues during PRIDE month.”
Throughout June, BURST will be donating a portion of the proceeds from the limited edition products to The Trevor Project, a nonprofit focused on suicide prevention efforts among lesbian, gay, bisexual, transgender, queer, and questioning youth.
Stoli
Stoli® Vodka and The Harvey Milk Foundation are continuing their partnership with the launch of the limited stock Stoli® Harvey Milk Global Collector’s Edition Bottle, featuring art from Paraguayan artist Oz Montania.
"The Harvey Milk Foundation is excited to see our long term partnership with Stoli Vodka go global this year", said Miriam Richter, Harvey Milk Foundation Education Director and Counsel "The 2021 HMF/Stoli collaboration is a message to people all over the globe that visibility is vital and that hope can not be silenced, not just LGBTQ+ people, but for ALL people".
The Stoli Harvey Milk Global Collector’s Edition bottle is available at leading spirit retailers or in the USA at www.reservebar.com.
Vinebox
The DTC wine brand has created a Limited-Edition Pride Box with a collection of nine (9) unique and expressive wines, in honor of Pride Month!
100% of the profits from the first 500 boxes sold will be donated to the SF LGBT Center. SF LGBT Center’s mission is to connect the diverse LGBTQ+ community to opportunities, resources, and each other, to achieve a stronger, healthier, and more equitable world.
Native
Personal care brand Native is partnering with nonprofit organization The LGBT Asylum Project, which aims to provide accessible legal representation for LGBTQ+ asylum seekers who are fleeing persecution due to their sexual orientation, gender identity, and/or HIV status.
Native is donating $10,000 to the cause and will use their platform to direct customers to where they can help support on their blog and social channels. Additionally, Native is executing a coupon program, offering customers a chance to save 20% off their next Native order just by sharing a copy of a donation receipt to any non-profit supporting the LGBTQ+ community. Customers can receive the discount by emailing donation receipts to support@nativecos.com.
Awe Inspired
Awe Inspired has just launched a limited-edition Marsha P. Johnson Goddess Coin Necklace, with 100% of proceeds benefiting The Marsha P. Johnson Institute. Marsha P. Johnson was a fearless advocate for gay and trans rights, and played a significant role in the seminal Stonewall Riots.
Old Navy
As part of Old Navy’s Project WE, a collection of t-shirts created in collaboration with diverse artists, the brand has partnered with artist Edward Granger to create the latest Project WE tee for Pride. In honor of Project WE, Old Navy is donating $1M to Boys and Girls Clubs of America in support of youth arts programs in communities.
Stone Road
Stone Road is a queer-founded-and-run cannabis company. Throughout the month of June, the company is donating 10% of all profits to the LGBTQ Freedom Fund, an orginization that pays bail to secure the safety and liberty of LGBTQ folx in the U.S. jails and immigration facitilies that so often dispropotionately incacerated.
Pride in a Box
Pride in a Box is an at-home Pride kit that guarantees to bring fun, joy and unicorn love into your home! This service brings Pride-themed goodies directly to your front door, 95% of products sourced from LGBTQ suppliers.
“At Brand|Pride we are constantly seeking out LGBTQ+ and minority owned businesses to work with. We want products by us and for us, which is why we’re thrilled that 95% of the Pride in a Box items are designed and sourced through LGBTQ+ suppliers. The LGBTQ+ community is vast, diverse, and beautiful, and we hope Pride in a Box can offer some happiness and connection in this unprecedented time in our lives”, says CEO Elise Lindborg.
In April, May, and June, $2 of the sale of each Pride in a Box will be donated to Black & Pink, a prison abolitionist organization seeking to liberate LGBTQ+ people through the abolishment of the criminal punishment system.
Pride in a Box is available at www.prideinabox.com.
Teva
Teva has launched its 2021 Pride Pack, a collection of all-gender sandals and accessories that proudly stands out in celebration of individuality and equality. To celebrate the launch and honor Pride Month, Teva will make a $35,000 donation to the Human Rights Campaign Foundation in support of the LGBTQ+ community.
The pride offering extends to pet accessories, inviting furry friends to the celebration. Every piece in the collection showcases the multicolored, meaningful stripes of the rainbow flag and features sustainable straps made with traceable, verified REPREVE® recycled plastic yarn. Through this collection, Teva hopes to take fans on a journey of self-expression and provide every member in the community a bold platform for unrestricted movement.
Ogden's Own Vodka
Ogden’s Own, the largest independent distillery in Utah, is welcoming Pride Month 2021 with the release of a brand-new, special edition bottle of its Five Husbands Vodka – featuring five of Utah’s most influential and cherished members of the LGBTQ+ community on the label!
The new 2021 Five Husbands bottle will be available year-round. The “Five Husbands” featured on the label represent a broad range of professions and areas of expertise, but the common thread binding each Husband is that they are all Utah locals that are passionate about representing the LGBTQ+ community and spreading the message of inclusiveness on as large of a stage as possible. The 2021 Five Husbands are: Johnny Hebda, Troy Williams, Rob Moolman, Georgios Spiliopoulos, and CJ Hamblen.
The 2021 Five Husbands Vodka Pride bottle is officially available now at the Ogden’s Own Distillery store, with regional and online distribution slated to kick off before June. The bottle retails for $19.99 for a 750ml bottle and is 40% ABV (80 proof). Sales proceeds will go directly to Equality Utah and the Utah Pride Center, two charitable organizations that support the Utah LGBTQ+ community.
Harper Wilde
Harper Wilde is a female-founded, no B.S., DTC ‘underthings’ brand, born out of frustration over the hyper-sexualized intimates’ industry and anchored in inclusivity and accessibility to all.
Their Pride merch includes a limited-edition tote ($18) and best-seller The Bliss ($50), 15% of proceeds will be donated to The Trevor Project, an organization that supports LGBTQ+ youth.
Bella Box by Denali
Bella Box by Denali, a limited-edition, cannabis-inspired box with an assortment of ethically and sustainably made self-care goods benefiting the Black-led, trans-led LGBTQ center Brave Space Alliance will be available for pre-order Tuesday, June 1 at 10 AM CT for Pride Month at www.CannaBellaLux.com. The Latinx-led "highbrid" boutique Canna Bella Lux has partnered with Denali Foxx (star of RuPaul's Drag Race S13) and the LGBTQ+ collective Peach Presents on this summer box that supports small businesses, people of color and the LGBTQ+ community. A portion of the proceeds will go to one of Denali’s favorite LGBTQ organizations, Brave Space Alliance.
Rhone
Rhone aims to celebrate all LGBTQIA individuals through this collection, featuring joggers, hoodies, shirts, shorts, and accessories in pastel tie dyes, as well as in white and navy with rainbow hues. Additionally, the brand will make a $10,000 donation from the sales of this collection to Mental Health America, helping the development of their LGBTQ+-focused resources and initiatives. The prices for the collection range from $18-$118, and will be available to shop on Rhone.com and in Rhone stores.
Athletic Brewing Co.
Rainbow Wall, a non-alcoholic Blood Orange IPA, will be available starting June 1 via athleticbrewing.com. All net proceeds from the sale of Rainbow Wall, will go to ATHLETE ALLY, an organization working to create inclusion for LGBTQ in sport through education, policy & athlete activism. brands can and are a performative logo change
Uno
UNO is partnering with the It Gets Better Project to launch UNO Play with Pride, a new special edition card deck celebrating the LGBTQ+ community in honor of Pride Month. UNO, the world’s #1 card game, has brought people together for 50 years with its simple, universal gameplay that transcends languages, cultures, and backgrounds.
UNO Play with Pride champions diversity in the toy aisle while supporting the It Gets Better Project’s mission to uplift, empower and connect LGBTQ+ youth around the world. As part of the partnership with the It Gets Better Project, Mattel, UNO’s parent company, will donate $50,000 to the It Gets Better Project.
You can purchase the pack exclusively at Target.
Mavrans
Mavrans is a Miami based lifestyle and swimwear brand, proud of their carefree identity and maverick mind. Their styles are designed to showcase creativity and unique views of life, all while making the earth a better place to live.
To help you show off your true colors, Mavrans is launching their Black Pride Game set. Designed and made using reCOCOBLEND fabrics which is made from recycled bottles and coconut husks, this set will have you feeling prideful not only for you as a person, but also for being environmentally friendly.
SodaStream
Laverne Cox and SodaStream are teaming up this year to celebrate Pride.
To accompany the Rainbow Story with Cox, SodaStream is launching a Rainbow Story limited edition sparkling water maker kit that encourages consumers to do just that. The limited edition 'Rainbow Story' Sparkling Water Maker kits feature a sleek matte black design and come with a special pack of six rainbow markers, inviting consumers to personalize their machines by writing or illustrating their personal Pride stories. This limited-edition sparkling water maker kit is available at www.sodastream.com. A portion of proceeds will be donated to ILGA World, a global LGBTQI+ NGO.
Sanuk | Pacific Pride Foundation
Sanuk and Pacific Pride Foundation just launched a pioneering all gender footwear collection.
The collection introduces two new all gender styles to Sanuk’s catalog: the Sling ST, derived from the best-selling Yoga Sling 2 sandal, and the We Got Your Back, a lightweight outdoor slipper. Proceeds from this collection will go directly to Pacific Pride Foundation, the largest LGBTQ+ center between Los Angeles and San Francisco, for educational programs, counseling services, LGBTQ+ competency training, community events, advocacy efforts and more.
Neon Lace Company
Neon Lace Company is an independently owned, woman-run custom workshop based in the Hudson Valley that hand-dyes linens, placemats, table runners, and vintage pieces for the home. The mitts are Individually hand dyed using a neon rainbow palette and finished with a magical layer of diamond dust and sell for $25 each.
Neon Lace Company will be donating $2 from each sale of the brands best-selling Unicorn Oven Mitt to The Okra Project - a collective that seeks to address the global crisis faced by the Black Trans community by providing home-cooked, healthy, culturally specific meals and resources.
Banana Republic
Created in honor of PRIDE Month to represent acceptance, individuality and a message of equality for all, the 2021 collection features 17 limited-edition PRIDE themed pieces and is exclusively available at www.BananaRepublic.com. Banana Republic is proud to continue their ongoing partnership with The United Nations Foundation in support of the UN Free & Equal Campaign (UNFE) for LGBTI equality with a $60,000 donation in 2021, totaling a commitment of $240,000 to UNFE over the past four years. This is a further step in the brand’s commitment to celebrating inclusive rights and supporting equality for the LGBTI community.
The creative features notable names such as pioneering trans runway model, Connie Fleming; founder of Born Perfect Foundation, dedicated to fighting to end gay conversion therapy, Mathew Shurka; former InStyle EIC, writer, and founder of ABBAPAPA, a parenting newsletter, Ariel Foxman and his husband, educator Brandon Cardet-Hernandez; fashion designer, creative director, and food enthusiast, Peter Som; artist, activist and educator, Bradley Miller; chef and author, Angela Dimayuga.
Boy Smells
Boy Smells is supporting The Trevor Project and their incredible initiatives for the second year in a row by donating 10 percent of all sales from the Pride Collection from June - July, with a minimum donation of $100,000. The Trevor Project is the leading national organization providing crisis intervention and suicide prevention services to LGBTQ youth. As opposed to using the traditional rainbow of the Pride flag, each candle comes in the beautiful tone of ecru, representing solidarity for all marginalized communities, with a color inside that reflects the rich uniqueness inside each of us. Shop the collection here!
Converse
For its sixth annual Pride collection, Converse observes the individual journeys that shape our stories by creating a graphically-driven footwear and apparel capsule that explores the duality of struggle and joy along the path to self-love. This year, a portion of LGBTQIA+ community funding from Converse’s ongoing partnership with the It Gets Better Project [IGBP] will support IGBP’s efforts to allow all individuals to find joy and freedom in being themselves on TikTok and Twitch during Pride month and beyond. Additional grants to support LGBTQIA+ youth were announced alongside the collection and are benefitting Ali Forney Center, BAGLY and OUT MetroWest. Shop here!
Doc Martens
"Rebellious. Resilient. Diverse. At DM’s, we’re proud to stand with the LGBTQIA+ community. And this year, we’re celebrating our shared history with the 1461 For Pride shoe. Constructed with classic Docs DNA, this shoe pays tribute to Pride month with a rainbow heel loop and stitching in addition to an embroidered rainbow flag. Built to celebrate Pride all year long."
For Pride 2021, Doc Martens is partnering again with The Trevor Project, the world's largest suicide prevention and crisis intervention organization for LGBTQIA+ young people. In their fifth year working with The Trevor Project, they're stepping up their commitment with a $100,000 donation and a year-round partnership to help share valuable resources with the people who need them.
Levi's
The Levi’s Pride 2021 collection includes a range of unisex product, select pieces of which feature a rainbow graphic inspired by the waving rainbow flag of the Castro District in San Francisco. The Liberation Trucker Jacket is a light wash indigo jacket with rainbow paneling and the words “they/them, she/her, he/him, we.” Light wash short overalls, a jumpsuit, two graphic tees, a tank, a relaxed graphic crew, and a “sports bra” also feature an eye-catching rainbow print.
Levi’s Pride 2021 campaign champions a message of respect and inclusion. Cast with five people from the LGBTQ+ community with a diverse range of backgrounds, the campaign was inspired by the changing cultural dialogue around gender pronouns and aims to shine a light on how essential it is to see people as they want to be seen. Shop here!
NYX Cosmetics
The bold assortment of products in the Pride 2021 Collection includes eye, lip, and face offerings that allows you to celebrate the electric energy within you! Shop here!
Peloton
Peloton's Pride 2021 collection features a rainbow inspired by the diversity of LGBTQ+ identities. Distinctive yet evolving, bold yet soft. Sometimes intersecting. Always powerful. A vibrant tribute to the magic of showing up how you want and how you are, and a reminder that wherever someone is on their journey, their color shines bright. Show up shining in these new looks.
Playboy
In celebration of Pride month, Playboy will partner with five influential voices in the LGBTQIA+ community: Kittens, Bretman Rock, Gigi Goode, Leo Baker and Ev’Yan Whitney. Each of these respected individuals will design a custom product for Playboy that speaks to their varying communities, creative styles and backgrounds. The “Pride in Numbers” campaign by Playboy highlights the LGBTQIA+ community’s strength and optimism throughout a challenging year of isolation, bringing these individuals together in a celebration of visibility, individuality, and joy for Pride month. Shop the looks here!
Morphe Cosmetics
Morphe Cosmetics' limited-edition "Live With Love" Pride collection features a new rainbow assortment of brushes, a 25-shade eyeshadow palette, and hand mirror, with the brand partnering with the Trevor Project to donate 100 percent of the net proceeds!
Savage X Fenty
After launching in 2018 (and expanding to menswear in 2020,) Rihanna's lingerie brand Savage X Fenty has finally released its first Pride collection. The brand is famously inclusive in sizing and body type, casting the likes of Gigi Goode, Dexter Mayfield, Yusef Williams, and many more for this special-edition capsule.
As a part of the collection, the brand is making a flat donation of $250,000 to be distributed between five organizations: The Audre Lorde Project, The Caribbean Equality Project, INC., GLADD, and Trans Latin@ Coalition & Wellness Center. The donations are being made in partnership with Rihanna's Clara Lionel Foundation.
Sperry
Partnering with PFLAG, Sperry’s latest Pride collection features 6 designs. Each style incorporates design elements inspired by LGBTQ flags: the original 1978 Pride Flag & San Francisco parade route, the Transgender Pride Flag & the Progress Pride Flag.
PFLAG supports and educates LGBTQ+ members & their families to ensure all are valued by society and they value themselves. Shop the collection here!
Universal Music Group
UMG and its Universal Music All Together Now Foundation partnered with GLAAD, Queer Candle Co. - a Brooklyn-based, queer-owned small business - and Social Goods to create a limited-edition MUSIC IS UNIVERSAL Pride collection supporting GLAAD.
The capsule collection includes a Pride candle ($22) and companion long-sleeve tee ($50), as well as a sticker ($5) with 25% of the proceeds benefiting GLAAD.
The capsule collection is available for purchase at Social Goods.
Abercrombie & Fitch
Abercrombie & Fitch is proud to announce the launch of its 2021 Pride collection for both the Abercrombie & Fitch and abercrombie kids brands. The collection was co-created with The Trevor Project, the world’s largest suicide prevention and crisis intervention organization for lesbian, gay, bisexual, transgender, queer and questioning (LGBTQ) young people.
Over the last nine months, Abercrombie & Fitch worked hand-in-hand with The Trevor Project to identify the prints, colors, fabrics, fits and technical details to bring this unique and celebratory collection to life. The 24-piece gender-inclusive adults collection, available in sizes XXS-XXXL, features t-shirts, shorts, hoodies, jackets, sandals, hats, socks and more, as well as an exclusive rainbow-clad pride edition of A&F’s iconic fragrance, Fierce. The 11-piece gender-inclusive kids Pride collection is part of abercrombie kids’ “everybody collection” and adds to the brand’s Abercrombie Family initiative with unique mini-me styles so the whole family can celebrate together. The kids collection features t-shirts, hoodies, bucket hats, scrunchies, sunglasses and more.
This year’s Pride collection is available in stores for Pride Month and online throughout the year at abercrombie.com and abercrombiekids.com. In addition to the year-long roundup campaign, Abercrombie & Fitch will be making an initial $200,000 donation to The Trevor Project.
Beekman 1802
Gay-owned skincare company Beekman 1802 has launched their Bloom with Pride Skincare Kit, a limited-edition skincare kit with our four best-selling products! 100% of the proceeds for the kit and a portion of proceeds from the weddings are being donated to Ali Forney Center to support homeless LGBTQ+ youth.
Shop here.
DKNY
DKNY is celebrating PRIDE with the Hetrick-Martin Institute – America’s oldest and largest LGBTQ+ youth services organization.
This season, DKNY developed a capsule in support of HMI that includes a unisex tee and tank proudly declaring, “ASK ME ABOUT MY PRONOUNS” in bold, ombré rainbow.
The limited-edition tee ($49) and tank ($39) are currently available to purchase on DKNY.com.
amfAR.jpg
amfAR, the Foundation for AIDS Research, has released rainbow merch to celebrate the month. All purchases supports amfAR’s mission to cure HIV/AIDS.
Reebok
Reebok is using its 2021 Pride collection and campaign to pay homage to ballroom culture, an underground subculture that acted as a safe haven community for Black and Latinx LGBTQ+ youth when it originated in 1980s New York City. A new digital film created through Hype Empire, called “Fierceness Isn’t Born. It’s Made,” features the ballroom and voguing house Iconic House of Ninja, which was created in 1982 by Wili Ninja, known as the “Godfather of Vogue.”
Current members Archie Burnett, Javier Madrid, Aisha Murray and Elizabeth Rivera appear in the film and discuss how ballroom creates a safe space for the queer community while donning items from the brand’s new 2021 Pride collection. The All Type of Love unisex footwear and apparel collection is designed by Colorful Soles, Reebok’s LGBTQ+ employee community with a nod to the house’s vibrant history. The collection also features the Progress Pride Flag. Reebok is also donating $75,000 to the Sylvia Rivera Law Project, which has a mission to guarantee gender identity rights to everyone, regardless of race or income.
Happy Socks
Instead of launching their usual large scale campaign, this year Happy Socks donated their entire campaign budget to InterPride, an organization promoting lesbian, gay, bisexual, transgender, queer, and intersex Pride; maximizing networking and communication among Pride Organizations; offering resources; empowering; and leveraging education.
Alongside that donation, the company has launched a new Pride collection featuring four rainbow-colored styles available in adult and kids’ sizes (as single pairs and in gift boxes). 10% of all, year-round profits from the Pride collection will also be donated to InterPride.
The collection will be available on Happysocks.com, at Happy Socks stores.
Toa Waters
LGBTQ-owned small bubble bath business Toa Waters has joined the fight for equality during Pride Month. During the month of June, the company will be donating 10% of sales of their most popular bubble bath, Casanova, in support of the Human Rights Campaign’s mission.
