Topshop Denim has a new face! Hailey Baldwin appears to be making a name for herself a part from her famous dad and ultra conservative activist Stephen Baldwin. Case in point, his film:I'm in Love With a Church Girl. (Uh.) 

Hailey appeared in TopShop's runway Summer15 show earlier last year which according to several outlets set up the collaboration.  

No word yet on Hailey's political leanings, nor does it have much to do with modeling really, but I think we can safely say the entire Baldwin family runs the gamut politically speaking so anyones guess would be as good as mine! One thing is for sure, she sure is looking beautiful in this campaign. Check out some more shots below. Then let us know what your favorite is in the comments below.