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Iconic Queen Bianca Del Rio To Lead Hulu's 'Pride Never Stop' Campaign

Iconic Queen Bianca Del Rio To Lead Hulu's 'Pride Never Stop' Campaign

Bianca Del Rio in Hulu's "Pride Never Stops" campaign ad.
Courtesy of Hulu

Del Rio is bringing her comedy chops to Hulu's live streams of Pride parades across the country.

Hulu is going all out for Pride this year!

Last year was the first time the streaming giant live streamed New York and Los Angeles Pride parades, but this year they’ve decided to kick it up a notch — they’re adding three more parades to the lineup and an iconic guest star.

Today Hulu announced that they are live streaming five Pride parades throughout the month, including a “Pride Across America” ABC News Live special on June 25, featuring celebrations from New York, Chicago, and San Francisco.

This epic live stream is part of Hulu’s “Pride Never Stops” campaign and will feature their “Pass the Mic” initiative led by legendary Drag Race winner Bianca Del Rio, who will be passing the mic off to LGBTQ+ folks across the country so they can talk about how they keep their pride going long after the parades are over.

Del Rio said she feels especially proud to be apart of Hulu's campaign given how important Pride Month is this year in light of all of the anti-LGBTQ+ legislation sweeping the nation.

“I’m so excited about the work that Hulu has been doing to support the LGBTQ community at a time when making Pride accessible to everyone is more important than ever,” Del Rio said in a press release. “It would have meant so much to have this type of visibility and celebration of Pride on TV growing up. I’m honored to be a small part of bringing it to the next generation to let them know that we are here and our voices matter.”

Del Rio has been on a roll lately and we couldn't be happier for the delightful comedy queen. She’s currently unleashing her brand of insult comedy as the host of The Pit Stopfor season 8 of Drag Race All Stars and is one of the judges on Hulu’s new reality show Drag Me to Dinner, where drag queens compete to see who can create the best dinner party.

Watch the “Pride Never Stops” trailer below.

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Ariel Messman-Rucker

Ariel Messman-Rucker is an Oakland-born journalist who now calls the Pacific Northwest her home. When she’s not writing about politics and queer pop culture, she can be found reading, hiking, or talking about horror movies with the Zombie Grrlz Horror Podcast Network.

Ariel Messman-Rucker is an Oakland-born journalist who now calls the Pacific Northwest her home. When she’s not writing about politics and queer pop culture, she can be found reading, hiking, or talking about horror movies with the Zombie Grrlz Horror Podcast Network.